About Widex
Widex is a Danish family-owned company, which was founded in 1956 and is one of the world’s largest manufacturers of hearing aids today. Widex hearing aids are available in over 100 countries, and the company employs more than 4,000 people around the world. As one of the world’s leading manufacturers of hearing aids, the Widex brand is committed to unlocking potential by making hearing aids with unsurpassed sound quality available to everyone suffering from hearing loss.
Developed over the course of 65 years, Widex technology is driven by a relentless pursuit of excellence and unbeatable sound quality. Widex has dedicated its skills and professional commitment to enhancing sound and serving society.
Widex positions itself as the premier partner for hearing specialists, helping to streamline the setup and follow-up process thanks to:
- Setup software to make initial use easier
- Remote support capabilities
- Innovative adaptation technology
Widex is convinced that it is only possible to help the hard-of-hearing with the contribution of leading hearing specialists. Widex’s commitment to its partners like The Hearing Experts is reflected in the company’s slogan:
“While we bring sound to life, our hearing specialists bring our hearing solutions to life”
Who better to appreciate the quality of Widex’s own PureSoundTM technology than experts in their field who are passionate about sound?
Widex has made it its mission to reproduce sound in the most natural way possible. To achieve this goal, Widex regularly seeks inspiration from audio connoisseurs, who live and breathe music and sound every day. As part of this project, Widex asked three creative people to become brand ambassadors and talk about the role that sound plays in their lives. This formed the basis of the Widex sound philosophy:
According to Ida Riegels, an award-winning composer and cellist who believes music is at the heart of everything she does: “Without sound, there would be no music, and hearing is a window to the soul.”
For the legendary composer, flautist and pianist Brian Jackson, who from a young age was fascinated by the music that has played a key role in his career: “Life is so much more beautiful when you can hear every nuance.”
And finally, for Dominique Le Gendre, an acclaimed composer and classical guitarist who believes that the perfect sound should be as natural as possible: “Composing music means paying special attention to a range of sounds”
Getting to know the backgrounds and philosophies of these three ambassadors allows the Widex brand to understand their common goal: to enjoy quality sound.
A passion for perfecting sound has been part of Widex’s DNA since the brand was first created. From developing the first digital CIC hearing aid in 1995 to changing attitudes in the sound industry with the introduction of the new Widex MomentTM Sheer hearing solutions, every step on Widex’s journey has also been a new step in sound enhancement.
But for Widex, their mission to perfect sound doesn’t end with just developing new hearing aids. In collaboration with its network of hearing specialists, the company wants to help people discover a whole new world of sound. To achieve this, the brand provides its hearing specialists with Widex hearing aids, featuring:
- Natural innovative sound
- The highest acceptance rate on the market
- Simple and flexible adjustment
Widex places huge importance on the role of its partner hearing specialists such as The Hearing Experts, which is reflected in their slogan:
“Together we can connect words and emotions for people around the world”
Widex is always looking for ways to minimise its environmental impact in terms of energy, water and fuel consumption, as well as waste disposal and product packaging. Widex’s wind-powered headquarters, sustainable packaging and participation in global research are all examples of the brand’s commitment to protecting sound and the environment through responsible business decisions.
Widex’s headquarters, located on the outskirts of Copenhagen, has even been designed to limit its environmental impact. The building is equipped with a geothermal system that uses groundwater as a heat reservoir that lasts for several years. A wind turbine is installed on the top of the building, providing the Widex facilities with more energy than they even need. This system not only helps Widex to be carbon neutral, but also allows the brand to redistribute the excess energy back into the grid and provide a carbon-free contribution to the local area.
As part of the United Nations Global Compact (UNGC) programme, Widex also adheres to the Ten Principles established by the United Nations regarding respect for human rights, protection of international labour standards, environmental protection and anti-corruption.